She was once touted as ‘the most beautiful girl in Britain’ and a possible bride for Prince Edward, with the world seemingly at Lady Georgina Bullough’s feet in the early Noughties.
But the daughter of the 8th Earl of Mansfield, whose blonde tresses and blue eyes captivated the nation after she appeared on the cover of Tatler 23 years ago, has now revealed her life has been anything but a fairytale.
Once ‘the undisputed belle of Scotland’, Lady Georgina this week told the society bible that she has endured a decade and a half of misery – including teetering on the brink of bankruptcy and coping with the grief of her husband John’s sudden death at 54.
John, the late owner of McEwens of Perth – the Scottish department store dubbed the ‘Harrods of the North’ – and Gulf War veteran, died from a heart attack three years ago, as Georgina said she thinks of him ‘every minute of every day’ while raising their son, Hercules, by herself.
His passing was an even greater tragedy because it came after they had stabilised their lives, after withstanding uncertainty and financial hardship when McEwens collapsed with debts of over £4million in March 2016.
Along the way, Georgina watched as her brother was accused of the ‘Ribena rape’ of a 16-year-old girl, laid her parents to rest, and took on the Royal Bank of Scotland in a bid to save the stately home she shared with John.
Her physical and mental health took a complete beating, as the woman born into what many would think is enviable wealth and privilege admitted, ‘I needed to search for my mind, my heart, and my body’.
Now back from the ‘brink of collapse’, Lady Bullough reflected on how life’s best laid plans can go awry in Tatler’s latest issue.
She was once touted as ‘the most beautiful girl in Britain’ and a possible bride for Prince Edward , with the world seemingly at Lady Georgina Murray’s feet in the early Noughties
But the daughter of the 8th Earl of Mansfield has now revealed her life has been anything but a fairytale
Lady Georgina, known as Gina to her friends, grew up in historic Scone Palace, within a 27,000-acre Perthshire estate with polo grounds, racecourse and extensive shooting and fishing rights on the Tay.
For many years, it housed the Stone of Scone, which was used for centuries in the coronation of Scottish kings, including Robert the Bruce.
Instead of marrying into royalty, as it was perhaps expected of her, Georgina tied the knot with former Scots Guard officer and heir to the McEwens of Perth legacy, John Bullough, in 1998.
Their wedding reception was held at Scone, with 500 guests in attendance.
Georgina’s father, William Murray, was worth £60million in 2012, when ripples of shock ran through the aristocratic set after his younger son James Murray was accused of raping a 16-year-old girl.
James, who was working as an IT consultant at the time, was accused of assaulting the foster girl after getting her drunk at his flat in Oxford in June 2010.
The younger of William’s two sons was eventually cleared of the charges after the Old Etonian told Oxford Crown Court that he had a consensual relationship with the 16-year-old but harboured ‘deep feelings of unease about it’.
Appearing as a character witness for her younger brother, Georgina described James as naive and ‘easily taken advantage of’, per The Mirror.
She recounted how James spent a week travelling by bus after lending his car to a friend for a day, with Georgina telling the court: ‘I said he should demand it back. But he didn’t have the assertiveness for it.
‘He always thinks the best of other people. He is never cynical, and he wouldn’t see trouble coming that other people would see very quickly. He is easily taken advantage of.’
James was cleared of the charges after the jury took just one hour to acquit him, as his family spoke of their desire to move on with their lives in the aftermath of the week-long trial.
Three years later, her father died and, in 2016, McEwens of Perth – which Georgina co-owned with her late husband John – went into administration.
In a statement at the time, they said their thoughts were with over a hundred staff members who faced redundancy.
Georgina and John on their wedding day at St John’s Kirk in Perth. Their wedding reception was held at Scone, with 500 guests in attendance
Georgina posing for Tatler with her 23-year-old son, Hercules, who she is now raising by herself
Georgina told Tatler: ‘We knew everybody – 120 people worked at McEwens. There was a lot of responsibility.’
She added they felt a ‘lot of shame’ after the family-owned department store collapsed as staff members they knew personally lost their jobs.
Commenting on the toll it took on John, she said: ‘I saw what it was doing to someone that I loved very, very much, who didn’t deserve this failure.’
After the heartbreak of watching their beloved store collapse, John and Georgina – who were married for 25 years before the former Scots Guard officer died in 2023 – almost lost their home, Logie House, too.
In 2018, they claimed they were misled by the Royal Bank of Scotland to put their house up as security to save McEwens, adding that a ‘highly trusted’ adviser told them the personal guarantee was ‘just a box-ticking exercise’.
They saved Logie House after what Tatler described as a ‘fraught legal battle’ five years before John’s untimely death in May 2023.
John, who was made an MBE for founding Scotland’s Charity Air Ambulance and raising £50million in its support, was in the pink of health when he had a heart attack.
Three years on from losing her husband, Georgina said ‘he is everywhere’ and that ‘his DNA is stamped into the house’ they shared.
‘In terms of the grieving process, I suppose it’s been incredibly helpful.
‘Every minute of every day, I am reminded of him and all I have lost.’
