Luisa Zissman has come under fire from small business owners after complaining about being sent ‘unwanted’ PR packages.
The Apprentice star, 38, sparked a fierce debate among her followers when she moaned about being sent ‘s**t that’s cluttering up’ her £8million mansion.
Speaking on her podcast LuAnna, alongside co-host Anna Williamson, Luisa recalled how she recently noticed a package left at the gates of the Hertfordshire home she shares with her Irish millionaire husband Andrew Collins and their daughters Dixie, 15, Indigo, ten, and Clementine, nine.
‘Someone had just put it there, didn’t want it, didn’t ask for it,’ she complained. ‘I opened it and saw the card which said “Hi Luisa, we’re local to you, we thought you’d like this”. I haven’t even taken it out of the box, it’s sitting in my boot room now.’
She continued: ‘That’s a gift that I didn’t want, didn’t ask for and that has just been plonked on my doorstep. You know what p***es me off? It’s just s**t that’s cluttering up my house.’
Furious followers commenting on LuAnna’s TikTok account insisted ‘this comes across as rude and entitled’.
Luisa Zissman has come under fire from fans and small business owners after complaining about being sent unwanted PR packages
The Apprentice star sparked a fierce debate among her followers when she moaned about ‘s**t that’s cluttering up’ her £8million mansion
They said: ‘I’m sorry but just reply and say no thank you or donate unwanted items to charity/friends/family. “I didn’t want what they were offering me”.’
‘This has left a bad taste in my mouth. As a small business I’d be so disappointed if I gifted something to someone and they said this.’
‘Kindness costs nothing, if you don’t want it gift it to someone or hand it into charity and don’t mention it! Hardly difficult.’
‘She’s an influencer, shouldn’t that be part of the job? I for sure wouldn’t be complaining it’s really not tha difficult to drop something to a charity shop or give it to a friend.’
Luisa added that she will happily accept gifted items and PR products from brands she uses, citing the high-end equestrian label LeMieux.
‘Genuinely, I will work with brands. Le Mieux is an amazing horse brand I love, and I buy a lot from them. And they reach out to me and say “would you like this” and I’m like “oh my god, I love that!” But it is something that I would genuinely buy,’ she insisted.
‘But another brand reached out to me three times on my equestrian account and I ignored them, I saw their Dms and I chose not to respond because I didn’t want what they were offering me.
‘Then one day a box gets delivered to my house by post and it’s from this brand. I was like “that’s weird, how have they got my address?”‘
Was Luisa rude, or just honest about unwanted PR gifts?
Furious followers commenting on LuAnna’s TikTok account insisted ‘this comes across rude and entitled’
These comments also attracted criticism with one comment pointing out ‘she will take it from a high end equestrian brand over consumption it’s totally fine then. Why because it’s label snobbery.’
‘This is literally so rude! If you don’t want something instead of ignoring someone reply to a message and say thanks but no thanks. There are so many people trying to showcase their businesses and brands and it takes just a minute of your time.’
‘Heaven forbid somebody has to start somewhere as you know yourself.’
Some defended the star with one fan writing: ‘It’s not an influencers job to promote your tat or discard of it without their permission. You’re also missing the point of a brand breaching her privacy by leaving something at her property without her ever communicating her address.
‘If lots of companies do that and it becomes obvious she’s away from home it’s a security risk.’
Another said: ‘Everyone saying “it takes a minute of your time to say thank you” or “give it to charity” I see so many unboxing videos on here of influencers with tons and tons of packages it seems like a full time job just to unbox never mind logistics of sending it on as well!
Luisa that she will happily accept gifted items and PR products from brands she uses, citing the high-end equestrian label LeMieux
These comments also attracted criticism with one comment pointing out ‘she will take it from a high end equestrian brand, over consumption it’s totally fine then… it’s label snobbery’
‘Like Lu says okay if you already buy the products but from random places that are just hoping to get free advertising?’
Luisa returned to her UK home in March after fleeing Dubai, despite claiming she was in the ‘safest country in the world’ as war broke out in the region.
Despite her insistence that Dubai was safe, Luisa and her kids made their way back to her palatial Grade II-listed Hertfordshire manor, set in 2.8 acres of land.
Luisa, however, insisted her own arrival in the UK had nothing to do with the relentless bombardment of Iranian munitions in the UAE.
Instead, she claimed the trip had always been planned so she could record episodes of her popular podcast. She said she had only brought her daughters with her because she feared flight disruption might prevent her returning quickly to Dubai.
Within hours of landing, she was posting videos from London as she walked through Chinatown, declaring she was in her ‘refugee era’.
